How to use 'make-it' marketing for your *first* successful product launch
And *then* dominate the space
Happy Tuesday 👋,
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Recently I’ve been looking at brands that blew up on TikTok. One thing that has struck me is that *some* can use ‘make-it’ marketing to their advantage and others have poor results.
Today I’m exploring the 6 key elements of ‘make-it’ marketing and how you can tell if your product would benefit from it.
(And you’ll get a GPT prompt to help you find your ‘make-it’ angle).
Let’s get into it 👇
